Carols in the Domain sheds 198,000 metro viewers as Ten’s Big Bash dominates weekend

downloadSaturday evening’s broadcast of Woolworths’ Carols in the Domain pulled in 753,000 metro viewers for channel Seven, well down on last year’s metro audience of 951,000.

The carols were outrated by an episode of New Tricks on the ABC which managed 849,000 viewers to top the night, while the Big Bash League cricket also kept it off the top of the demographics.

Game three of the Big Bash on Saturday saw 566,000 metro viewers (excluding Perth) tune in for session one, building to 748,000 for session two.

On Sunday, the Big Bash saw 483,000 metro viewers, including 60,000 in Perth, tune in for session one of game four between the Sydney Sixers and Hobart Hurricanes, building to 582,000 for session two.

The evening match between Melbourne Stars and the Sydney Thunder 834,000 metro viewers tune in, climbing to 910,000 for session two.

Session two was the most-watched program across the key advertising demographics (16-39, 18-49 and 25-54), with game five’s session one the second most-watched show.

The Big Bash helped Ten win the evening with a healthy audience share of 20.8 per cent, ahead of closest rival Nine’s share of 16.4 per cent. Seven claimed third place with an audience share of 14.9 per cent as the ABC settled for a share of 12.8 per cent.

However, when secondary channels are accounted for the Nine Network won the evening with an audience share of 27.8 per cent, ahead of the Ten Network’s total share of 27 per cent.

The most-watched program of Sunday evening was Nine News which grabbed 919,000 metro viewers as Seven News was watched by 861,000.

Nine’s 60 Minutes summer edition was watched by 705,000 at 7pm, out-rating Seven’s Sunday Night summer edition which pulled in 623,000 metro viewers at 7pm.

In the 8pm timeslot, Seven’s The Force – Behind the Line was watched by 524,000 and Nine’s Atlantic – Wildest Ocean on Earth had a metro audience of 542,000.

On the ABC, Grand Designs was watched by 573,000 (7.30pm) and Inspector George Gently (8.30pm) was watched by 556,000.


The post Carols in the Domain sheds 198,000 metro viewers as Ten’s Big Bash dominates weekend appeared first on mUmBRELLA.

Carols in the Domain sheds 198,000 metro viewers as Ten’s Big Bash dominates weekend

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